Over the years, social media has emerged as a powerful tool for social interaction. This communication medium provides connectivity to the world and has its reach into the remotest areas. On a rough estimate, more than 42 percent of the world population supports/ uses social media. The efficiency of social media can be seen in business, education, advertising, and others. It is useful for political activism, research collaboration, business affairs, and others.
Professionals like researchers, marketers, entrepreneurs, doctors, lawyers, and others are taking to social media because of the various applications, quick connectivity, and networking. Social media tools like WhatsApp, Facebook, Instagram, and Twitter have contributed immensely to reconnecting people in such a way that the assurance of the feeling of connectivity stays.
The world community comes together with social media
Social media has brought the world together as a community in times of celebration, crisis, calamity, tragedy, and much more. We are always up to date with current world events and situations. In times of crisis, the world community joins hands, and help and support are available to the affected region. Volunteers, charities, and others rush in to provide assistance and interim relief without any delay.
Social Media and Covid-19 Pandemic: The Power of Communication
An example of this oneness was the Covid-19 pandemic when the world stood together. It was through online communication that the information reached the people. Political leaders, professionals, celebrities, and laypeople all contributed to the best of their might in fighting the pandemic. It goes to the credit of social media that the people were well informed and aware, which prevented hysteria and panic.
Families/children/working individuals living in different countries/cities/towns too were well connected and updated about the wellness of their loved ones. The medical fraternity advised the people about the norms to follow during the pandemic and provided online consultations for those who could not reach a medical facility.
Various celebrities & influencers too provided support through the social media platform
COVID was the time when the often-resented social media infamous for its chicaneries and falsehood, came to the rescue of countless people in need. From providing oxygen cylinders, masks, hospital beds, and hygiene kits to basic essentials like groceries – it was this social media that not only brought people together but also saved lives.
In the end, it is safe to surmise that responsible use of social media can bring about a lot of goodness and spread the spirit of giving. As a trusted crowdfunding platform, Donatekart strongly believes in this.
Our Social Media Content Strategist, Sweety Shah says,
“Social media creates a ripple effect in sharing a piece of content or a video that needs the world’s attention. It helps to connect with potential donors, fundraisers, and volunteers. A powerful campaign video creates a strong impression in the minds of the user. It is important for the social sector to showcase the work they do, to build that trust, bring transparency and more importantly inspire people to continue the chain of kindness through social media.
While we completely agree that too much social media can be overwhelming and can generate stress, there are some accounts that are just there to lift your mood up, make you smile, and fill your life with positivity. Follow us on social media for inspiring stories of changemakers and much more.
